You can create watercolor clipart in a couple ways, each with their own pros and cons! The first choice is taking a real watercolor painting you've painted and upload it to the computer (we'll go through how!). The second choice is my favorite: painting the watercolor clipart using Procreate or other programs.
We'll learn how to easily use these methods to create beautiful watercolor clipart. However, creating clipart from Procreate will allow you to sell clipart in a much more efficient manner. It saves time you would spend taking photos and editing to perfection. This allows you to channel your inner entrepreneur and create tons of watercolor pieces on an app that each market a different style and interest-point. We will go more in-depth into how to sell watercolor clipart below!
Our favorite tool for this is Procreate. We can't recommend it enough! It's intuitive and affordable, and offers much more than meets the eye.
Procreate allows you to create incredible digital art pieces. Art pieces that are created with Procreate sell online for hundreds of dollars per download.
Procreate offers built-in features that allow you to customize your artwork in ways you never thought possible! One such tool is the Brush Studio by Procreate.
The brush studio let's you create your own brushes and download other brushes online from fellow artists. Many of these brushes for download are actually free, while others come at a fee.
A new feature they have introduced is using cameras (like the one on your phone or ipad) to photograph pictures of certain colors to use. Procreate takes the photo of the real world and converts the color in the photograph to appear on your color palette in the software. This lets you create a completely unique-to-you color palette!
On top of this all, procreate allows you full control on the final art piece by allowing customization of the digital brush you use! Customizing your brushes will allow you to stand out and sell more watercolor clipart.
The great thing about Procreate is that it works for beginners and experts for producing clipart you can easily sell. It's intuitive to use. It's affordable. And it's a great option for creating and selling watercolor clipart.
We mentioned that Procreate lets you create your own brushes or even download brushes online from fellow artists. Accessing brushes by other artists is easy! The Procreate brush menu is accessible by clicking the paint brush icon in the top right corner. Your new brushes will be visible here.
You can even duplicate brushes without needing to re-install the original file. Here you can edit your paint brush to your specific taste and style you are going for. This is great for creating varying the style of clipart to get more viewers and buyers.
There is a really useful tool that shows just how your edits transform your brush stroke. This is useful for creating and working with your personal brush of choice.
Organization is key when working with brushes. After you duplicate a brush, you want to rename it to a relevant title for what you're using it for. Luckily, Procreate does most of the hard work categorizing and keeping everything organized.
Brushes vary a lot on Procreate, which is why it's so amazing. You can draw with ink, a quill brush stroke, or traditional paintbrushes. The options are limitless!
When choosing a canvas, you can change the color of the background and the texture to look exactly like a real canvas. You can change your paint color to almost anything in the brush menu on Procreate. If you are new to clipart and Procreate, it's best to begin with freely available brushes and adjust them to your preference and style. You will begin to develop greater control over your brush strokes and learn the ropes of the app!
There are a couple of different ways you can go about digitizing your artwork. It depends on the type of work you are doing, what gear you have, and your personal preferences. Here are the main methods people use to digitize artwork.
One of the main methods people use to digitize art is simply taking a photograph! You will need quality equipment with the capabilities of taking high-resolution photos. Although a phone camera can work!
Take into account photography best practices, so your end-result turns out amazing. One important factor is natural lighting. You want an even distribution of light across your painting. Avoid direct sunlight but make sure the area you are in is well-lit.
Our best advice is to use a white card. It completely evens out the light and gives you a perfect lighting for uploading real paintings as clipart.
When you are all set with a camera and a good lighting set-up, you need to take a overhead picture of your painting. Steady as can be. Be as careful as you, so you don't have more troubles down the road with editing after it's uploaded.
Using a Scanner
Using a scanner is another great technique to digitize artwork. It gives you the confidence that your uploaded artwork will have even lighting and clear focus on details.
This is a great option if you don't have a camera or equipment. Scanning will give your uploaded art a high resolution and it will be at the right angle.
Using a Digital Platform
With new software coming out, it is easier now than ever before to create artwork with digital programs. There are tons of resources out there to help get you started on using these apps. Using a digital program helps save you time by removing tasks like photographing or scanning your artwork and has a shorter creation time. Apps artists use include Procreate, Photoshop, and Illustrator.
Procreate is our favorite for the before-mentioned reasons. However, there are other great options like Photoshop and Illustrator, that have more features. Photoshop is a must-have for final touches to your physical artwork before uploading.
Photoshop is one of the classic and best editing tools. It comes with a huge variety of options to edit your art. However, for watercolor clipart, it is crucial to remember that less edits are better than more. This helps the watercolor look realistic and natural. You want to avoid your watercolor clipart looking artificial.
The main edits you will make with watercolor art is changing the saturation and brightness. This helps to color correct your watercolor art and make it look real. You can touch up the edges of your artwork or put other filters. Play around with photoshop to get your desired look.
Sometimes when taking photos of your artwork, you might find certain photos are dull after uploading. While on the other hand, scanned artwork can suffer from light saturation. The issue that needs editing depends on the art piece, your equipment, and the photo or scan you took.
When you edit, you want to get the clipart as close to your original piece as possible. Try adjusting the brightness and contrast. Look to your original piece as the base of what you are trying to edit towards.
After digitization, the next step is to find a suitable home for your new clipart. You want to sell them at a set price so you get paid for all your hard work. But how do you find the right buyers?
Luckily, there are four major platforms to look at for selling your watercolor clipart. It's these platforms that will get your name out there and get you the sales you are aiming at. The four major platforms are:
Etsy is the most popular on this list. It's been around forever and has a dedicated following. You can make the most money selling on Etsy, but there is more competition than some of the others on this list. The great part is that it is so easy to set-up a store and start uploading your clipart. You don't have to pay a dime until someone buys.
A less known but just as great option is Adobe Stock. It has some really cool features. Adobe Stock lets you have a real license for your artwork so that you receive royalties. It also features the ability to create your portfolio for free to display your work.
One of our favorite parts of Adobe Stock is that it makes getting your art in-front of people around the entire world easy! This is made possible by their huge influence in markets around the world and the availability and popularity of cloud Adobe apps.
Creative Market is similar to Etsy. You can set-up your own shop and show your art pieces to the world. Creative Market offers all kinds of creative work and graphic design by entrepreneurs. They reduce the stresses that come with sales by handling your transactions and even your marketing and distribution. This is what makes them so great!
You should consider selling on Shutterstock. This is an interesting marketplace that lets you sell your artwork on a license-basis and receive royalties based on it. You can create your own seller shop for free, and it handles the payments. One of the strongest benefits of using Shutterstock to sell your art is its massive database of users who pay monthly for their service. These are all paying customers that are incentivized to order art every month and you get the royalties.
The end goal of your clipart is to make a profit. You should keep this in mind as you go through the creation process from beginning to end. This means your goal is to create an artwork people want or need.
Creating just what you feel like making isn't always going to translate to sales. You need to research to find what customers want. Pay attention to trends, look for commonalities between high selling clipart, and even consider which keywords these products are mentioning that you can replicate. What exact uses are customers going to find with your artwork? It could be for marketing, personal, or as a part of a larger graphic project. Focus on these things and you will be better equipped to offer a great product and write the perfect product description.
It's essential to have a portfolio that is easy to look through for customers before they buy. Try to make it easy for clients to find the particular art piece they need. They will be grateful you saved them time.
The second most important factor is making sure people know who you are, the art you create, and where to find your artwork. Setting all of this up will set you to consistently get clients to your store. This is marketing your art but also yourself.
What's great about all this is that we live in the technological age. Marketing has moved online, and this means you have ample opportunity to use free platforms to promote your work and products. Make a Facebook, Instagram, and Pinterest, and start posting every day or week to get your name out there. Make sure to have your shops in your description and to write good captions. The best form of marketing is letting people in on your creative process. It's profitable and fun!
Other platforms include Youtube and Skillshare. They provide an amazing opportunity for promoting you as an expert. Informational content does great on Youtube and other video platforms. This kind of content establishes you as an expert in your field and creates trust and confidence from consumers.
There are a lot of options when it comes to creating your watercolor clipart and selling it online. You should experiment to find what works best for you.
Selling your artwork can be challenging, but there's an incredible opportunity to make money selling clipart on the four major platforms we mentioned. As you grow with increasing orders and customer-base, you may consider increase your prices for maximum profits. There are tons of ways to make watercolor clipart successful for you. Just remember to have a fun while discovering what works the best for you.
Until next time, Be creative! - Pix'sTory made by K.T. Mehra