5 Social Media Marketing Tips for Your Career

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Starting a new career or progressing in your existing career can often seem like something that is challenging to do. We regularly get requests for help and advice on ways in which people can increase their chances of landing that perfect new job, or how they can rise up through the ranks in their present position.

Fortunately, there are a few different ways in which you can make use of the potential of social media to help market yourself and your career.

  1. 1. Join LinkedIn

    Join LinkedIn

    There are many different social media platforms that you can choose from when it comes to working. However, there is one social media platform that truly stands out from the rest from a career perspective. This is a tip that specialists at resumewriters.com strongly advise.

    Unlike other social media platforms, LinkedIn is a solely professional social media platform that is designed for helping people to boost their careers. This makes LinkedIn a key social media platform to have an account for people who are looking for social media marketing tips to enhance their careers.

    A key benefit of choosing LinkedIn as a social media platform for your career is for professionalism. Trying to promote your career on platforms such as Facebook or Twitter is fine, of course. However, LinkedIn is designed for professionals and is arguably, therefore, the go-to social media site for all things career-related.

    Help Employers Find You
    Employers looking for new employees naturally flock to LinkedIn, and so if you are on the hunt for a perfect new job role, where better to start than the social media site where your potential new employers are already seeking someone with your skills and experiences?

  2. 2. Make Use of Twitter!

    Make Use of Twitter!

    Twitter is not a dedicated career social media platform like LinkedIn, but that is not to say that you can't make good use of it when trying to boost your career.

    Plan your tweets carefully and make sure that every tweet is effective and powerful. In doing so, you will be able to provide your future employers - or your current employers - with a rapid way of getting an insight into you, your motivations, your goals, and your dreams.

  3. 3. It's Who You Know!

    It's Who You Know!

    When it comes to making the best use of social media platforms for promoting and marketing your career, it's not always what you know but who you know. What do we mean by this? Simple - it's who you follow.

    Following the right people can open up a huge number of doors for you in terms of your career and this is important as it is something that will help potential employers find you and understand whether you are the sort of employee that they might want in their team.

  4. 4. Think Before You Post!

    Think Before You Post!

    It can be so easy to get caught up in tweeting, but to make the best use of social media marketing for your career, make sure you think about each and every tweet. Never post anything that might make you seem like a difficult employee. Furthermore, try to portray your goals and aspirations in your tweets to give your employers an idea of what you could bring to the table.

    Don't Rush It!
    Rushing a post in the spur of the moment to get it published is easy, but even if you go back and edit or remove these posts after they've been made, they'll still be live on the internet. Don't make this mistake; take your time!

  5. 5. Be Honest

    Be Honest

    This might seem like an obvious tip for this list, but when it comes to marketing your career with social media, it can be easy to be dishonest. Perhaps you might be tempted to slightly over-exaggerate your achievements, or casually skip out your mistakes.

    No one is perfect, but if you portray yourself as such, potential employers may not trust you and may then avoid you as a potential employee. Instead, be honest and show yourself in an accurate light; this will help the right employers find you.


When it comes to market yourself and your abilities for your career, you might be a little unsure of where to start. Fortunately, social media can represent a number of different opportunities for both you and your career; understanding this will allow you to progress in your career and land that dream job role that you've always wanted to have. This is particularly likely to be the case following the Covid-19 pandemic, but hopefully, we have helped you understand how to make use of social media marketing for your career.

Until next time, Be creative! - Pix'sTory made by Jennifer Broflowski

Photo & Animation Maker

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